Компания Sony Interactive Entertainment объявила о покупке студии Bungie, известной по созданию таких франшиз, как Halo и Destiny. Сумма сделки составляет $3,6 млрд. Это крупнейшее приобретение за всю историю PlayStation.
Just when you thought all the big movers and shakers had done their multi-billion dollar acquisition deals for the year, Sony have just announced they're buying Bungie for $3.6 billion. A small sum, perhaps, in the face of the $69 billion Microsoft are currently shelling out for Activision Blizzard, but rather than simply subsuming the Destiny developer into the PlayStation mothership, president and CEO of Sony Interactive Entertainment Jim Ryan has said that Bungie will "remain an independent and multi-platform studio and publisher." Well!
It has just been announced that Bungie, the video game industry giant responsible for hugely influential franchises such as Halo and Destiny, are being bought by Sony.for $3.6 billion. While Bungie is going to join up with Sony, the company has assured via their website that Bungie "will remain an independent and multi-platform studio and publisher".
In a blog post uploaded to the Bungie website alongside this announcement, it’s written that “Bungie begins our journey to become a global multi-media entertainment company.” In the same post, a reassurance of creative freedom is given its own section, alongside the news that with Sony Interactive Entertainment’s acquisition a surge of new positions have been opened at the studio.
This deal comes a mere thirteen days following an announcement from Microsoft that the company was acquiring Activision Blizzard. While not nearly as large a purchase as Microsoft’s Gargantuan deal, this news is meaningful nonetheless thanks in large part to Bungie’s history as the original creators of Halo, one of Microsoft’s most popular franchises.
