Clean Up Earth News

[p]We approach this project with clarity and humility.[/p][p]We know that meaningful environmental change goes far beyond any single initiative — especially a video game.[/p][p]Reducing waste at the source matters more than cleaning it afterward, and even creating a game has a footprint.[/p][p]That’s why we focus on what we can do responsibly.[/p][p]We work frugally, minimize our carbon impact, and make deliberate technical and production choices.[/p][p]
[/p][p]No grand promises, no greenwashing: just consistent effort within clear limits. This project doesn’t claim to solve everything. It’s about shifting imaginaries, lowering the barrier to engagement, and showing that small, shared actions can feel meaningful.[/p][p]It may be a modest step. But it’s a step forward and one we’re proud to take. 💪

Wishlist, play the demo and back our project on Kickstarter! [/p]

[p]🚀 Our campaign is now open to help us add more content, features, and real-world impact to the game.
[/p][previewyoutube][/previewyoutube][p]
🎁 Early Bird rewards available for first backers
🌱 A relaxing co-op game about restoring nature
🌍 Turning virtual cleanups into real-world impact
👉 Support the project on Kickstarter: https://www.kickstarter.com/projects/cleanupearth/clean-up-earth-0[/p][p][/p][p]If you enjoy the game and want to support the project, every share really helps 🙏
Thank you for your support and feedback!

The Clean Up Earth team[/p]

[p]🌱 𝗧𝗼𝗺𝗼𝗿𝗿𝗼𝘄, 𝘄𝗲 𝘁𝗮𝗸𝗲 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝘀𝘁𝗲𝗽.

𝗖𝗹𝗲𝗮𝗻 𝗨𝗽 𝗘𝗮𝗿𝘁𝗵 launches on 𝗞𝗶𝗰𝗸𝘀𝘁𝗮𝗿𝘁𝗲𝗿 tomorrow: a relaxing and satisfying game about restoring nature and turning virtual cleanups into real-world impact! 🌍



🎁 Early Bird rewards will be available for the first backers: https://www.kickstarter.com/projects/cleanupearth/clean-up-earth-0
🎮 You can already (re)play the demo on Steam (solo, co-op, or with the community)

If this project resonates with you, please help us by sharing this post with your friends. Every signal boost truly matters 🙏

Thank you for being part of the journey 💚[/p]

[p]Thanks to 1,061 players,
309 virtual worlds were cleaned,
and €487.42 was raised for WWF, supporting their efforts to restore ecosystems and fight plastic pollution. 🐼[/p][p]Beyond the impact itself, this event also allowed us to successfully test the donation mechanic that will be part of Clean Up Earth at launch: a system designed to transform in-game cleanup actions into real-world funding for environmental NGOs fighting the pollution by waste.
[/p][p]All of this was made possible simply by playing together on our multiplayer community map.[/p][p]We want to send a huge thank you to:[/p]

• [p]All the players who joined the initiative and played with purpose[/p]
• [p]Jingle Jam for showing how games can drive positive change[/p]
• [p]WWF for their essential work protecting our planet[/p]
• [p]All the streamers for the joyful moments they offered us during their live sessions[/p]

[p]
This week confirmed that games can be more than entertainment — they can be a small but meaningful step toward real-world impact.[/p][p]Yes — gaming can actually help the planet. 🌍
🎮 Press Start, let's save the world.[/p]

[p]Clean Up Earth invites players to restore polluted environments inspired by real-world locations, while raising awareness about environmental issues. Once released, it will allow players to raise funds for organizations taking concrete action on the ground.[/p][p][/p][p]𝖲̲𝗍̲𝖺̲𝗋̲𝗍̲𝗂̲𝗇̲𝗀̲ ̲𝗍̲𝗈̲𝖽̲𝖺̲𝗒̲ ̲𝖺̲𝗇̲𝖽̲ ̲𝖿̲𝗈̲𝗋̲ ̲𝗈̲𝗇̲𝖾̲ ̲𝗐̲𝖾̲𝖾̲𝗄̲, this feature is active for the first time in the game's free demo: play our Nevada multiplayer map 🏜️ (up to 10 players) and each pile of waste cleaned adds to a live in-game donation counter 🪙 for WWF to support wildlife conservation. At the end of the week, Magic Pockets will donate the total raised through gameplay.[/p][p][/p][p]➡️ Play the demo: [dynamiclink][/dynamiclink]➡️ More info about Jingle Jam: https://www.jinglejam.co.uk/[/p][p][/p][p] Yes, gaming can actually help the planet. 🌍[/p][p] 𝗣𝗿𝗲𝘀𝘀 𝗦𝘁𝗮𝗿𝘁, 𝘀𝗮𝘃𝗲 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱! 🎮[/p]